Today’s sophisticated customers – both in the B2B and B2C space – are more demanding than ever to please and convert. In addition,...
For his ‘Marketing Book Podcast’, Douglas Burdett has read more than 160 marketing and sales books and interviewed numerous bestsel...
With an increase in Decision-Making Units and an overload of content produced by both marketers and consumers, it is becoming incre...
To create loyal customers, you have to earn their trust. Answering their questions correctly, clearly, first time round, goes a long...
Make it as easy as possible for your customers to buy from you: optimise their purchasing experience. Learn how you can help both your buyers and sellers achieve their goals in an effective and efficient way....
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